RajPusht – Cash Plus program seeks to accelerate the reduction of low birth weight and wasting among children in Rajasthan, India. The project follows a transformative pathway for improved maternal & child health by championing cash transfers for new mothers to help them purchase and eat a locally available nutritious diet.
Key Interventions
- Supporting cash transfers to pregnant and lactating women
- Implementing evidence-led Social & Behaviour Change (SBC) interventions
- Fostering innovations in public financing for tribal health and nutrition
- Building capacities of frontline government staff in counselling for Maternal, Infant and Young Child Nutrition (MIYCN) outcomes
- Promoting technology integration to deliver health and nutrition services on time and without hassle to the citizens
Outreach
- 11,26,043 women received cash benefits for buying nutritious food
- 6,50,000+ households counselled on the importance of nutrition for pregnant and lactating women and young children
- 90,615+ frontline workers trained
- 3,90,000+ newborns weighed accurately through innovative digital weighing machines
- 1,90,000+ community meetings conducted
